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Agent Digital Marketing: The Complete Guide to Growing Your Business Online

Posted onAugust 6, 2026 August 6, 2026.by webdev. No comments yet .

Agent Digital Marketing: The Complete Guide to Growing Your Business Online In today’s competitive digital landscape, businesses need more than…

Search Optimization Services: Grow Your Business with Better Google Rankings

Posted onAugust 6, 2026 August 6, 2026.by webdev. No comments yet .

Search Optimization Services: Grow Your Business with Better Google Rankings Search Optimization Services: Grow Your Business with Better Google Rankings …

What Is MEV on Solana? Understanding Validator Rewards, Distribution, and Their Role in Staking

Posted onAugust 4, 2026 August 4, 2026.by webdev. No comments yet .

How Great Ecommerce Web Design Improves Customer Experience How Great Ecommerce Web Design Improves Customer Experience In today’s competitive online…

How Great Ecommerce Web Design Improves Customer Experience

Posted onAugust 1, 2026 August 1, 2026.by webdev. No comments yet .

How Great Ecommerce Web Design Improves Customer Experience How Great Ecommerce Web Design Improves Customer Experience In today’s competitive online…

YouTube Advertising: The Complete Guide to Growing Your Business in 2026

Posted onAugust 1, 2026 August 13, 2026.by webdev. No comments yet .

YouTube Advertising: The Complete Guide to Growing Your Business in 2026 YouTube Advertising: The Complete Guide to Growing Your Business…

What Is Website Development? A Complete Guide for Beginners (2026)

Posted onJuly 28, 2026 August 13, 2026.by webdev. No comments yet .

What Is Website Development? A Complete Guide for Beginners (2026) What Is Website Development? A Complete Guide for Beginners (2026)…

SEO Website Testing: The Complete Guide to Improving Rankings, Performance, and User Experience

Posted onJuly 25, 2026 July 25, 2026.by webdev. No comments yet .

SEO Website Testing: The Complete Guide to Improving Rankings, Performance, and User Experience What Is SEO Website Testing? SEO website…

How Retargeting Campaigns Bring Previous Visitors Back to Your Website

Posted onJuly 17, 2026 July 17, 2026.by webdev. No comments yet .

Google’s local services ads update is about more than compliance. It’s about trust Google’s local services ads update is about…

Google’s local services ads update is about more than compliance. It’s about trust

Posted onJune 12, 2026 July 10, 2026.by webdev. No comments yet .

Google’s local services ads update is about more than compliance. It’s about trust Google’s local services ads update is about…

AI Search is reducing website clicks: What businesses must do to stay visible

Posted onJune 12, 2026 June 12, 2026.by webdev. No comments yet .

AI Search is reducing website clicks: What businesses must do to stay visible Key takeaways AI Search is changing how users…

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Google AI Overview insights: what 9 months of referral data reveal about traffic, citations and visibility
Local SEO in the AI search era: what businesses need to optimize now
Agent Digital Marketing: The Complete Guide to Growing Your Business Online
Search Optimization Services: Grow Your Business with Better Google Rankings
What Is MEV on Solana? Understanding Validator Rewards, Distribution, and Their Role in Staking

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Espial Academy – Advanced Digital Marketing Course Syllabus

Course Overview

The Advanced Digital Marketing Course by Espial Academy is designed for students, professionals, entrepreneurs, and marketers who want to master the latest strategies and tools to grow businesses in the digital era.
This 6-month program goes beyond the basics, focusing on hands-on training, live client projects, and career-ready skills to help you excel in the digital marketing industry.

Mode: Hybrid (Live Online + Offline Workshops in Pune)
Duration: 6 Months
Learning Style: Practical assignments, live projects, and mentorship from industry experts
Certification: Espial Academy Advanced Digital Marketing Certificate + Industry Recognized Certifications

Key Modules Covered

Module 1: Search Engine Optimization (SEO)

Advanced On-page & Off-page SEO
Keyword Research & Competitor Analysis
Technical SEO & Site Audits
Local SEO & Google Business Profile
Google Search Console & Analytics (GA4)
AI in SEO: Tools & Applications
Voice & Generative SEO Trends

Module 2: Search Engine Marketing (SEM) & PPC

Google Ads (Search, Display, Video, Shopping, Performance Max)
Keyword Bidding & Ad Copywriting
Conversion Tracking & Analytics
Remarketing & Retargeting Campaigns
PPC Optimization & Reporting
Email Marketing Campaigns & Automation

Module 3: Social Media Marketing (SMM)

Building Brand Presence on Facebook, Instagram, LinkedIn, YouTube, Twitter (X)
Content Strategy & Storytelling
Paid Advertising on Social Platforms
Influencer & Community Marketing
Social Media Analytics & Automation Tools
Emerging Trends: Reels, Shorts, AR/VR in Social

Module 4: Key Marketing Strategies

Content Marketing (Blogs, Video, Podcasts)
Affiliate & E-commerce Marketing
Marketing Automation & CRM (HubSpot, Zoho, Salesforce)
Mobile App Marketing & ASO
Strategic Campaign Planning & Funnel Building

Module 5: Career, Placements & Freelancing

Live Client Projects with Espial Solutions
Portfolio Development (SEO audits, ad campaigns, analytics dashboards)
Resume & Interview Preparation
Freelancing & Entrepreneurship Training
Certifications (Google Ads, GA4, HubSpot, Meta Blueprint, SEMrush SEO)

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